Monday, October 20th, 2008
Gluten-Free AND Tasty
Sampling the foods we come to love is a big part of the epicurean journey in one’s life. Having recently partnered with Naturally Yours Grocery to carry our gluten-free baked goods line, Apple’s Bakery had the opportunity to begin a sampling program at the store’s Peoria and Bloomington locations.
Our resident gluten-free baker, Erin Alderson, set up her table and introduced area consumers to the fantastic taste of our gluten-free bakery products. The Peoria Naturally Yours store was treated to our great gluten-free olive oil bread with dipping oil; customers at the Bloomington store sampled our decadent gluten-free chocolate cake.
Upon her return to Apple’s, Erin marveled at the many comments she received from customers who were pleasantly surprised that our gluten-free products are tasty. When told there was not any wheat flour in the products, customers gave dubious looks. Yet, after a bite, they said, “You know, that tastes really good!”
It’s amazing how quickly our opinion of food gravitates to the negative when told it’s not comprised of mainstream ingredients. I want to shout, “You don’t know what you’re missing!” when referencing the abundance of flavor formed with the correct blend of flours.
For now, we’re taking it one mouthful at a time! Watch for gluten-free samplings at our newest partner store, the Chicagoland grocer Treasure Island Foods, in the future.